General Motors may be entering the small-pickup market, seeking sales from Ford Maverick and Hyundai Santa Cruz, the people said. car news.
Shown above is the 2023 Ford Maverick Tremor.
The publication invited us to take a sneak peek at the small electric pickup designed by the US brand, which it described as “futuristic and sporty.” Automotive News says the pickup it was shown had only two doors, a low roofline and a 4 to 4.5 foot bed. , did not reveal details such as the name or production schedule.
Michael Pebovar, Chevrolet’s director of affordable EV and crossover design, told reporters at an event he attended. car news“What works? What doesn’t? What are the expectations? Affordability is the key part, and there are many ways to approach it.”
The news that GM is considering a small EV pickup comes from the success of Ford and Hyundai’s light truck offerings. Ford has sold 74,370 of his Mavericks in 2022 and Hyundai has moved his 36,480 Santa Cruz. car newsThe Maverick’s first year of production sold out in just a few months. However, both of these trucks have his four doors.
“It may come back if the input is too small, and that’s okay,” said Pevovar. “Maybe [it won’t be] It’s a good fit for what this architecture can offer, but can we step into another architecture that might need to be a little bigger?”
Only time will tell if GM will make light trucks for the United States.