LaFontaine Automotive Group acquires Pfeiffer Lincoln of Grand Rapids, Michigan, making it the second Grand Rapids dealer for the group’s Highland, Michigan expansion into western Michigan.
The acquisition, which closed on Monday, follows LaFontaine Automotive’s acquisition of Keller Ford in August. Purchased from the Pfeiffer family, the Lincoln Store has been renamed Lafontaine Lincoln Grand Rapids.
LaFontaine CEO Ryan LaFontaine said in a statement:
LaFontaine Automotive currently has 53 franchises in Michigan representing 24 brands and 9 crash centers. Pfeiffer’s acquisition is her second Lincoln dealership for the company.
The deal also included Pfeiffer’s wholesale parts distribution center. It is Michigan’s largest Ford parts wholesaler with annual sales of over $21 million.
Pfeiffer Lincoln was founded in the mid-1960s by Dan Pfeiffer, who passed away in 2021.
LaFontaine Automotive said it is working to update dealership technology, strengthen staff, increase its used vehicle inventory and update its service department.
LaFontaine Automotive said it sold more than 50,000 vehicles in total in 2022 and served more than 275,000. This year, combined used and new, he plans to sell more than 55,000 vehicles and service more than 325,000 vehicles.
LaFontaine Automotive ranks 33rd car newsUpdated list of the top 150 US-based dealer groups with 24,399 new vehicles for sale in 2021.
Mike Toth, managing director of Haig Partners, a Fort Lauderdale, Fla., trading firm, represented the seller in the transaction.