“One of the most important parts of this is that the power company you’re using must have the right amount of power. You need to hook up the right transformer,” said Dye. I’m here. “The problem with that is that the dealer has absolutely no control over it. If you have it, it’s great. If you don’t have it, you have to keep busy. It’s not easy.”
Stellantis is partnering with a company called Future Energy to prepare its dealers for this transition. Future Energy can advise dealers on how to set up charging infrastructure and train employees on operational changes related to EVs and sales strategies.
“Never before has the automotive, utilities, energy and other technology industries needed to work together to succeed in this emerging market,” said Future Energy CEO Sam Dinero in a statement. rice field.
“Nearly 70% of dealers are in various stages of assessing their individual readiness,” Stellantis said of Future Energy. The automaker aims to have dealers install charging infrastructure by the first quarter of 2024, said Phil Langley, the company’s head of North American network development.
The evaluation comes ahead of Stellantis’ plans to launch more than 25 EVs in the US by 2030. An electric Ram ProMaster van is due to arrive in his 2023, with more debuts slated for 2024, including the Wrangler-inspired Ram 1500. Jeep Recon and midsize Jeep Wagoneer S.
Dye sees the promotion of EVs as another example of the dexterity required to survive in auto retail.
He compared it to the process of understanding the internet when consumers started using it to research cars and prices.
“That’s our business,” Dai said. “This is a very dynamic business and it changes.
Stephen Wolfe, a Stellantis dealer in Texas, said two of his stores are being evaluated. He said he’s looking at a price tag of just under $1 million for upgrades needed in Houston’s Helfman Dodge-Chrysler-Jeep-Ram-Fiat and his Helfman Maserati.
Stellantis has no plans to disclose specific amounts that dealers will need to invest, as GM and Ford Motor Co. have done. Costs vary by store.
Ford is spending up to $1.2 million and requiring dealers to comply with a new set of standards in exchange for the ability to sell unlimited EVs from next year onwards, something some dealers and state associations have opposed. I’m here.
Langley said it’s not mandatory for stores to work with Future Energy, but they should have the necessary infrastructure in place to sell EVs. Langley said the automaker wants every dealer to sell his EV. Stellantis declined to say whether GM would offer acquisitions to people who don’t want to invest, as it did with his Buick and Cadillac.
Future Energy identifies energy requirements, electrical infrastructure changes, and required utility service upgrades at dealers. Stellantis helps Future Energy “find ideal locations for EV charging stations inside and outside dealerships to address business flow challenges” and find financial incentive programs to support dealerships in EV investments said to do.
Langley said Stellantis wants dealers to have Level 3 fast-charging capabilities to support its EV lineup.
“Ultimately, we are looking for dealers with the charging capabilities needed to service and sell EV products,” said Langley. car news.
“They could have done it independently, but we wanted to make sure that the dealers weren’t just going out there, they were doing one-stop shopping with the expertise behind it. is. [and] Buy the chargers separately and figure out where and how to put them. ”
Future Energy offers dealers a range of services, including “guidance on the financial assistance application process for obtaining project funding to offset EV integration costs,” Stellantis said. says.
Future Energy can also coordinate all of the construction, logistics, networking and commissioning to get the EV charging stations installed and operational at the stores.