X Games Aspen 2023 Announces Sponsors & Brand Experiences for Fans


Jeep at X Games Aspen 2022

“There’s a reason our sponsors return to X Games facilities every year. There’s a definite link between X Games sponsorship and fan affinity for the brands we partner with.” said Valerie Ryan, Director of Partnerships, Event Marketing and VIP Experiences.

X Games Aspen 2023 returns to Buttermilk Mountain with official sponsors Jeep® brand, Monster Energy and Pacifico.

The event was also supported by additional brands such as St Huberts The Stag, Relyk, Ski-Doo, Kodiak Cakes, Mountain Waste & Recycling, To Write Love On Her Arms, Xfinity, Action Trackchairs, Home Team BBQ and Aspen Mini Donuts. I’m here. .

Elements featured as part of the sponsor package include onsite activation, content creation, and rights to official marks and logos. Sponsors will not only have a media presence during X Games telecasts, but will also play an important role throughout X Games’ social he platform and on-site VIP experiences.

“There’s a reason our sponsors return to X Games facilities each year. Yes,” said Valerie Ryan, Director of Partnerships, Event Marketing and VIP Experiences. “Our sponsors are not business her partners, but family members who play an active role in positioning us in the field and in linear/digital broadcasting. Make it part of the course.”

The Jeep brand is the official automotive partner of X Games Aspen and holds the naming rights to the ‘Jeep Slopestyle Course’. It’s also important to note that the company is celebrating its 20th anniversary with his X Games Aspen, making it the longest partnership in X Games history. There are multiple Jeep vehicles on site for fans to see and experience, and at this year’s X Fest Snow, a Jeep Theater will provide fans with an area to relax and watch coverage of the event. Newly appear. The “Best in Snow” winner will also receive a “Jeep Golden Grille”.

“Our 20-year partnership with X Games provides a veritable venue for the Jeep brand to connect with sports and like-minded outdoor enthusiasts who share our uncompromising desire to explore and carve their own path. boundaries,” said Jim Morrison, senior vice president and head of Jeep Brand North America. “Fans will have the opportunity to interact with our electrified Jeep 4xe lineup, including the Jeep Wrangler 4xe and Jeep Grand Cherokee 4xe, at the much-anticipated winter event venue. We are looking forward to winning our very own Jeep Golden Grill Award.”

Monster Energy is back as the Official Energy Drink of X Games Aspen and Title Sponsor of the ‘Monster Energy SuperPipe’. In addition to qualification, brands will feature multi-level onsite fan experiences at X Fest, allowing spectators to meet sponsored athletes, sample products and engage with brands in a more immersive experience. Monster has been with X Games since his 2014 and has been synonymous with action sports and the action sports lifestyle since its inception. The Monster-sponsored athlete has won a combined total of 52 medals in his three X Games events in 2022.

Pacifico is the official beer of X Games Aspen and sponsor of men’s and women’s snowboards Big Air. They have an Airstream on site with photo opportunities and the option to purchase Pacifico beer.

St Huberts The Stag is the wine sponsor of X Games Aspen and has exclusive onsite pour rights at the event. We are also an eligible sponsor of St Huberts The Stag XIP Lounge, a multi-level luxury hospitality structure that is part of the larger X Games XIP program. Additionally, St Hubert the Stag has an observation deck for X Games guests at the Big Air base.

Since 2002, the X Games Aspen event has brought the world’s most progressive action sports content and unique festival experiences to fans onsite and around the world. His 2023 edition of X Games Aspen should watch the event in person, live on ESPN/ABC, or stream for free on his partner’s Twitch and YouTube.

Located at the base of the Slopestyle and SuperPipe courses, X Fest Snow features daily live DJ performances, beer and wine concession stations, three interactive parks, photo opportunities, giveaways and an all-new X Games Wall of Fame. is characterized by In addition to X Fest Snow, fans can browse partner activations, meet their favorite athletes, shop for official X Games Aspen merchandise, and visit his two beer and wine gardens around X Fest. You can stop by one and enjoy a drink.

As always, the X Games Aspen 2023 competition, musical performances and X Fest will be free and open to the public. Those looking to enhance their experience can purchase Superfan, XIP and XIP Lux passes. For more information, please visit http://www.xgames.com.

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For more information, please contact:

heather.krug@xgames.com

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